A culture-first collective building meaningful experiences for Latin artists, brands, and communities.
A culture-first collective building meaningful experiences for Latin artists, brands, and communities.
Casa creates spaces where Latin creativity is celebrated and amplified.
Rooted in storytelling, connection, and intention — we build culturally-driven campaigns and experiential events that bring artists, brands, and community into the same room.
Founder · Curator
Casa del Rocío is Sara's house — built from the conviction that Latin creativity deserves spaces designed with intention, not afterthought. She curates the nights, the partnerships, and the people in the room.
When she throws a party, the city shows up.
Marketing team · House of Blues ChicagoNo more chasing links across five platforms. Every Casa event lives here — RSVP, tickets, and the guest list, all in one home.
The warmup to the big night. Before Latina takes the House of Blues, Casa is bringing the energy to Berri's Late Night in Pilsen. Free entry, this one's for the community. No RSVP needed, just come through. If you're able, chip in to the cause.
Una noche para las Latinas — por siempre. Casa del Rocío presents a full latin lineup taking the Foundation Room stage, then an after party that keeps the room going all night. Tickets are through the House of Blues box office.
Casa del Rocío was proud to support Ponte Tus Moños — a beautiful gathering of artists, barbers, stylists, and community coming together to raise funds for immigrant, BIPOC, trans, and LGBTQ+ communities. Casa was created to uplift our people, celebrate our stories, and build spaces where our community can thrive. Seeing Chicago come together like this is exactly why we do what we do. Estamos listas para celebrar nuestra hermosa gente LATINX.
June 14 · 1834 S. Ashland Ave, Pilsen. Community, barbers, stylists, and artists coming together. Casa was proud to support.
Casa del Rocío helped promote and creative-direct goondi's latest single, Te Deseo — from the visual world to the rollout. This is what Casa does for the artists in the house: build the room around the work. Press play.
Bold, bilingual, and built for the room — with a Casa-issued style guide to match. One more night the city showed up for.
May 15 · Foundation Room, House of Blues Chicago. Bold, bilingual, and built for the room.
April 30 · Foundation Room, House of Blues Chicago. The proof: a Feid afterparty at venue tier.
Latin artists looking for spaces, stages, and a community that moves with intention. Casa builds the room around your work.
Join the collectiveConnect with Latin community through culturally-driven campaigns and experiential events — not impressions, meaning.
Work with usThe nights, the music, the people. Get on the list and never miss a Casa drop.
Get on the listOne home for every Casa night. Drop your info — we'll send tickets, lineups, and the next drop straight to you. No five platforms. Just Casa.
Already know us? Slide into the DMs @casadelrocioo.
Casa will be in touch with everything you need for the next night.
Road to Latina is a free community night. If you're able, chip in to the cause.
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